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BloggerCon: Unconference

When the international blogosphere’s star blogsters gather for a two-day “unconference” on the art and science of blogs, you’re sure to get one thing: lots of blog posts about blogging. My favorite part? Despite the tools that put awesome publishing power in the hands of total novices, the blogger’s ultimate weapon is as old as the first storytellers who sat around prehistoric campfires- “The key,” said contrarian blogger Jeremy Pepper, “is to make sure that you’re telling a story.”

Via Wired

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